In the market for...
Brilliant customer targeting techniques, custom-tailored to make your customers sit up and pay attention?
DIY marketing, outreach and PR strategies that deliver serious results?
Expert answers to every business question you’ve always wanted to ask?
A shoulder to lean on and all-around indispensable partner in crime?
A little GPS guidance on the road to success?
ALL ABOUT BECKI:
I’m happiest when I’m solving problems for people. That feeling at the end of a meeting with a new client, when you can see the relief and clarity on their face and you know you’ve done something special. Attending the grand opening of a client’s first brick-and-mortar store. I live for those moments.
I'm a (former) business attorney, PR exec, political strategist and lifestyle writer with a passion for extraordinary writing, creative solutions, and helping small business owners build their empires.
I offer business growth, marketing and success strategies to designers, professionals, brands and boutiques to help them find - and keep - their dream customers.
As a legal eagle, I counseled clients through every possible crisis and opportunity. Starting up, adding (and subtracting) partners, hiring, firing, handling growth, navigating tricky administrative issues...whatever's keeping you from hitting your target, I've seen - and solved - it all. When I moved on to PR and editorial, I had the chance to experience the world of marketing from both angles, putting me in a unique position of knowing what actually works (and what definitely doesn't) when it comes to marketing strategies.
Every small business owner needs a sounding board - that rational voice of experience to tell you which ideas will work, and help you fix the ones that won't. Someone who has a firm grasp on reality and a birds-eye view of the big picture. I'm passionate about playing that role for my clients, and - simply put - my strategies get results.
Curious about my editorial chops?
As the founder and editor-in-chief of a successful lifestyle website, I built a reputation as a down-to-earth and hyper-discriminating expert on style, interiors, travel and design. Spending a decade writing about and working closely with the brands and businesses I knew and loved paved the way to becoming a contributing writer, editor and lifestyle expert for some extraordinary online and print publications, including Design Sponge, Daily Candy, iVillage, About Face magazine, Diablo magazine, Oregon Home, Mankind magazine and more.
Heard enough? Get in touch >